Source: Every Claude Feature Explained for Normal People (YouTube seLX6SwP2hY), Ben (creator of Ben’s AIOS), 2026-05-21.
A comprehensive Cowork feature primer organized in three layers plus best practices plus team rollout. Same author as the previously articled Five-Skill AIOS Setup and is the broader feature-walkthrough version of the second-brain thesis — every feature is taught with the context-window-tax + token-economy lens. Headline framing: the limited context window is the problem every memory feature tries to solve; skills are how Claude remembers how to do work; routines are how skills run autonomously without your laptop open; Obsidian Relay is how a team shares one second brain in real time. Three layers: memory + context concepts (context window → global instructions → built-in memory → file access → claude.md → projects → second brain/AIOS); capabilities + automation (code execution → skills → evals → auto-research loop → scheduled tasks → routines → sub agents → dispatch); connectors + MCP (connectors → plugins → custom MCP → browser use → computer use → live artifacts).
Key Takeaways
Layer 1 — Memory + context concepts
- The context window is the constraint that drives every memory feature. Limited per chat; persistent across nothing. Long chats → context rot → worse performance + higher tokens. Fresh chat per task is the default discipline.
- Native built-ins are insufficient for serious work.
- Global instructions (settings → Cowork → global instructions): general preferences (“no em-dashes, respond in English”) applied across chats. Not project-specific.
- Built-in memory (capabilities tab → view and manage memory): auto-generated facts (role, preferences). Limited to ~one doc.
- The real solution: persistent context lives outside Cloud, in your own files. This is where Cowork + Claude Code split from chat-only Claude.
- File access = letting Cowork read/update/write a folder on your computer. Now every new chat can pull that context.
- The
claude.mdmap. Tells Cloud how a folder is structured, when to use which files, what rules to follow. Read at session start. Generate with “create a claude.md for this folder.” Routes the agent to the right files for the right tasks → less guessing → less context rot → fewer tokens → better outputs. - Cowork projects = pre-selected folder + specific
claude.md+ project-specific instructions/memory. Useful for area-of-work organization. - The second brain / AIOS. One centralized folder containing all your business + project + personal context — single source for any project / folder / team member. Compounds over time. Obsidian is just a visual overlay on the folder. Ben’s “Ben AIOS” is the implementation he sells (see Ben’s Five-Skill AIOS Setup).
Layer 2 — Capabilities + automation
- Code execution = Cowork running code locally to do work. Can read / process / produce any common file format (spreadsheets, PDFs, docs, decks, SVGs) + run scripts. Foundation under every other capability.
- Skills = saved how-to files (
SKILL.md+ reference files). The instruction process is laid out as steps. Examples Ben uses: newsletter writer, churn recovery, LinkedIn writer. Built by telling Cowork “build a skill” or by clicking “turn into skill” on a past conversation. Invoke with/skill-name. - Skill evals = built-in skill testing. Tell Cowork to “run a test on a skill.” Define criteria (works as intended? quality? tone? etc.). Cowork runs multiple parallel tests, scores each, gives a structured report + suggested fixes. Ben’s discipline: run at least 1-2 tests immediately every time you build a new skill.
- The auto-research loop. Non-Anthropic feature; Ben’s adaptation of a Karpathy framework specifically for skill optimization. Define criteria → baseline score → Cowork hypothesizes an improvement → runs test → keeps or discards based on score → next hypothesis. Ben’s example: LinkedIn writer skill, 10 iterations autonomous, +27% score lift without manual intervention.
- Scheduled tasks = Cowork runs a prompt or skill on a time interval (10min / day / week / month). Ben’s example: daily AI-news rundown for YouTube ideation. Limitation 1: requires Cloud desktop open. Limitation 2: time-trigger only, not event-trigger.
- Routines (Claude Code feature, not Cowork) bridges the gap. Runs on Anthropic’s cloud → laptop can be closed. Event-triggered → “when new lead lands in CRM, run my enrichment skill”; “when meeting transcript finishes in Fireflies, run my action-item skill”; “when customer cancels in Stripe, run my churn-recovery skill.” See Routines.
- Sub agents = Cowork spinning up parallel agents for bulk tasks. Each sub-agent has its own context, tools, skills. Returns only a summary to the main agent → main context stays clean. Ben’s example: 150 marketing agencies CSV → 15 parallel sub-agents qualify each against ICP + enrich with LinkedIn + draft personalized cold emails → full spreadsheet in minutes. Caveat: each sub-agent costs tokens.
- Dispatch = trigger Cowork tasks from the Claude mobile app; runs on your computer with full skill + connector + file access. Useful when you’re traveling.
Layer 3 — Connectors + MCP
- Connectors = pre-built software integrations bundled by Anthropic (CRM, Fireflies, Slack, Drive, etc.). Connect via customize → connectors. Apify is Ben’s most-recommended add — scrapes any website / social media.
- Plugins bundle connectors + skills + sub-agents into one install. Three sources:
- External / 3rd-party (Slack, Figma, Adobe — these ship with their own skill packs for their software).
- Anthropic-built (per department — marketing / sales / legal / etc.).
- Self-built (compose your own bundle + zip + share). Ben built a sales plugin combining sales-specific skills + agents + connectors.
- MCP (Model Context Protocol) = the protocol behind connectors. If your software isn’t in the connector list, Google
<software> + MCP— chances are someone’s built one. Add via customize → add custom connector → paste MCP server URL + credentials. - MCP builder skill = built-in Anthropic skill that creates an MCP from any software with an API. Ben’s example: built MCPs for Circle.so (his community) + Reddit using this skill.
- Browser use = Cloud takes control of your Chrome browser. Useful only as a last resort for software without API/MCP. High-token cost + error-prone. “If you can build an MCP, build an MCP.”
- Computer use = even more general than browser use — Cloud takes control of your entire desktop. Even more inefficient. Reserve for local desktop apps that don’t have an MCP (accounting software, etc.).
- Live Artifacts = personalized dashboards Cowork builds from prompts that pull live data from your connected softwares. Three Ben examples: marketing dashboard (YouTube + Bitly + PostHog), business intelligence dashboard (Stripe + PostHog with strategic insights), department-specific dashboards.
Best practices
- Mindset first. “Force yourself to use Cowork on almost every task even when it feels less efficient at the start.” Each up-front investment (building a skill, configuring an MCP) is amortized over months. Skipping these = staying at chat-quality forever.
- Token cost discipline.
- Keep context window clean — only feed it relevant data for the specific task.
- Start a new chat per task switch — don’t pile up a giant conversation.
- Sub-agents + browser use + computer use are the biggest token sinks. Only use sub-agents for bulk processing; only use browser/computer use when no MCP exists.
- Optimize
claude.mdto only pull most-relevant data per task. Ben’s threshold: 200-300 wordclaude.md(notably tighter than Jeff’s 250-line guideline).
- Model selection — the biggest cost lever most people don’t pull. Default is Opus.
- Sonnet for most day-to-day tasks (good quality, no heavy reasoning needed).
- Haiku for high-volume simple work (email triage, etc.).
- Opus for actual deep thinking / complex strategy / multi-step / research-heavy tasks.
- When to switch to Claude Code.
- Building actual software (codebases, apps) — Cowork is for one-off scripts + small dashboards.
- Running autonomous workflows with laptop closed (routines work; scheduled tasks don’t).
- Agent teams that communicate with each other (Cowork sub-agents only report to the main agent — Claude Code agent teams coordinate across each other).
- Access to softwares not in Cowork’s connector/MCP set.
Team rollout
- Team / Enterprise plan recommended — provides admin + permission controls.
- Permission settings in the admin panel: usage limits per team member, plugin allow/disallow, connector allow/disallow.
- Shared skills. Three ways:
- Customize → skills → share by email/team list.
- Download + email the skill manually.
- Organization settings → skills → upload (auto-distributes to everyone).
- Shared plugins — better for departmental rollouts (e.g., a marketing plugin combining marketing skills + connectors). Build via “build a plugin” prompt → zip file → admin panel upload.
- Shared second brain. The big team unlock. Everyone’s Cowork pulls from one centralized context folder.
- Sync via: GitHub, Obsidian Sync, or the Relay Obsidian plugin (Ben’s recommendation). Avoid Google Drive — adds an MCP-mediated inefficiency layer.
- Permissions limitation. Relay doesn’t have built-in read/write permission gating yet. Ben built a custom permissions layer on top — only available in his AI Accelerator community.
The three layers, visually
┌───────────────────────────────────────┐
│ Memory + Context │
│ context window → global instructions │
│ → built-in memory → file access │
│ → claude.md → projects → second brain│
└───────────────────────────────────────┘
│
▼
┌───────────────────────────────────────┐
│ Capabilities + Automation │
│ code execution → skills → evals │
│ → auto-research loop → scheduled │
│ tasks → routines → sub agents │
│ → dispatch │
└───────────────────────────────────────┘
│
▼
┌───────────────────────────────────────┐
│ Connectors + MCP │
│ connectors → plugins (external / │
│ Anthropic / self) → MCP → browser use│
│ → computer use → live artifacts │
└───────────────────────────────────────┘
When to switch from Cowork → Claude Code
| Use case | Cowork | Claude Code |
|---|---|---|
| Office work / business automation | ✅ | (overkill) |
| One-off code scripts + small dashboards | ✅ | ✅ |
| Building actual apps / codebases | ❌ | ✅ |
| Autonomous workflows w/ laptop closed | ❌ (scheduled tasks need open laptop) | ✅ (routines run on Anthropic’s cloud) |
| Event-triggered automation | ❌ | ✅ |
| Agent teams that communicate | ❌ (sub-agents only report to main) | ✅ |
| Access to non-connector/non-MCP software | ❌ | ✅ |
Try It
- Audit your current Cowork setup against Layer 1. Do you have file access enabled for at least one folder? A
claude.mdat its root? At least one project configured? If any answer is no, fix it before exploring further capabilities — the rest compounds on top. - Build + eval your first skill in the same session. Pick a repetitive task. Build the skill. Run two evals on it immediately. Iterate on the evals’ suggestions.
- Try the auto-research loop on a working skill. Use Ben’s framework (or get the skill from his AI Accelerator). Set criteria, let it run 5-10 iterations, measure delta vs starting baseline.
- Pick one workflow to move from scheduled-tasks → routines. Either an event-triggered need (“when X happens, do Y”) or one where your laptop being open is the bottleneck.
- Switch model selection. Default Sonnet for the next day of work; reserve Opus for actual deep tasks. Measure your token bill delta over a week.
- For teams: start the shared second brain. Pick ONE centralized folder (start with brand voice + ICP + business strategy). Sync via Obsidian Relay across two team members. Measure: do their Cowork outputs converge on the same voice over a week?
Open Questions
- Auto-research loop scaling. Ben’s example: 27% lift in 10 iterations. Does the lift plateau? Diverge? Worth a longer-horizon study.
- Sub-agent token economy. Ben says they burn tokens fast; explicit numbers for the 150-agency 15-sub-agent example aren’t given.
- Cowork vs Claude Code switching cost. Ben implies switching is “easy — just hit the tab.” But context (skills, connectors, claude.md) doesn’t carry across. What’s lost on a switch?
- Anthropic-built plugins for departments. Ben calls them “generic, but useful to customize.” Worth a deeper article surveying each.
- The “context compounds” claim. Ben’s claim is strong: second brain grows from 30-40 docs to thousands; outputs get more relevant. The diminishing-returns curve / quality ceiling isn’t discussed.
Related
- Top 5 Claude Cowork Tips I Wish I Knew from Day One (Jeff) — companion video same week, narrower tactical focus
- Ben’s Five-Skill AIOS Setup — Ben’s specific AIOS implementation
- Claude Cowork (Product Overview)
- Cowork Getting Started
- Cowork Projects — AI Consultant Recipe
- Cowork Plugins
- Live Artifacts
- Routines
- CLAUDE.md File Primer
- Essential MCP Servers
- Skills vs Projects (Eliot Prince)